Super transactional lifestyle platform

SAAS

Browser Plugin

WebApp

Design System

PROJECT

ALATbyWema

PROJECT TYPE

Mobile app
Webapp

ROLE

Main Product Designer

TEAM

Multiple Agile (Scrum) Team

TIMELINE

2022 - Till Date

Summary

The purpose of this study is to present “ALAT”, a super transactional platform that meets all your financial needs.

Opportunity Statement

By putting together everything the customers would want to do with their money, and offering it in a single place will help their financial services being rendered in a simple, convenient and reliable way.

User Goal

The purpose of this product is to allow users meet their financial needs irrespective of their current situation.

Business Goal

The business goals are to:

  • Generate revenue.

  • More Transacting Customers.

  • Seamless Onboarding.

The Solution

The solution was to create a mobile app, responsive web app where customers can onboard seamlessly, transact among other functions.

  • Payment: Local and International Transfers, Insurance, FX Conversions, Flight Ticket Purchase.

  • Loan: Pre-approved loans, Salary-based loans, Device loans, SME loans and Quick loans.

  • Cards: Debit cards, Credit cards, Utility card, Card request tracker

  • Savings & Investments: Personal Savings Plans, Group Savings Plan

The Work Process

I worked in an Agile Scrum team and the development process were in sprints, broken down based on the Job to be done. The whole process was not linear and sometimes I had to skip an aspect if it doesn’t relate to the particular PBI I’m working on.

The Conclusion

Impact:

  • Won the award for the best digital bank in Nigeria 2022

  • One of the dominant digital bank in Nigeria

Constraints, Lesson Learned and Reflections:

  • Improved my ability to work within a team and across multiple squads.

  • Improved my developer-designer collaboration with effective communication and proper documentation.

  • Developed a continuous iteration and room for improvement mindset.

Next Steps:

  • Improving existing the experience features.

  • Building new innovation features inline with our target audience and business goals.

  • Going to store with the app’s next update.

Other projects

TECTXEL COLLECTIONS

Branding & packaging designs

Branding

Packaging

Social media designs

View Project

Purple Arrow Icon
ALATbyWema

Unlocking exclusive deals & discounts!

Fintech

Andriod

iOS

Web

SAAS

View Project

Purple Arrow Icon

Have an amazing idea?

Get in touch to discuss your project(s) or just to say hello 👋🏻

Email Me

Purple Arrow Icon